Charging the agency frontier

If you ain't makin' dust, yer eatin' it.


Strength of a Bull,
Wisdom of a Beard.

“Bull & Beard doesn't just match brands with agencies; they create 'ride or die' relationships."

Bull & Beard connects marketers and the c-suite with specialized advertising agencies, boutique consultants and diamond-in-the-rough resources. We steward searches for talented teams, finding a fit with our stable of vetted and vouched-for vendors. We develop deep relationships with agencies through reviews, spotlights, assessments and growth wrangling. Let's ride!



When it comes to the counsel you need, it's like the wild, wild west out there. It's about time you had a ride or die partner you trust. Someone with years in the rodeo leading, growing and connecting marketers, advertisers and brands with the talent, teams and tools to win. With decades spent in the dirt, we're strapped in and ready to ride.


As a wise cowboy once advised, “don’t tolerate weak coffee.” Bull & Beard brings a deep understanding of advertising, marketing and technology with a knack for distilling it down for brands and agencies. We help clients excel at the business of advertising, whether it's positioning, pricing, planning or process.


We're not just search consultants or sales guys, we're relationship-driven connectors. We find a fit, reduce your risk and make you look good in the process. Our sure-footed counsel removes the typical brinkmanship and barriers. With a stable of vetted vendors, freelancers and agency partners, you can safely make Bull & Beard your first call, every time.


We are entrepreneurs, ad men and technologists who found our home on the range, relishing each and every opportunity to educate, inform and inspire. Whether it's giving a talk, writing an article or leading a workshop, our goal is simple: drive your business forward (and remember, going faster when you're lost won't help a bit).


Smile when you call me that

The Trailblazer Program

“Timing has a lot to do with the outcome of a rain dance.”

Wanted: Agency Assessment

  • Review of Marketing, Sales, Business Development, Service Delivery, Financials, HR (via surveys, interviews and audits)
  • Agency SWOT Analysis
  • Sales & Marketing Needs Assessment
  • Trail Guide Deliverable

Wanted: Growth Wrangler

  • Growth Coaching
  • Holistic Growth Program Anchored to Collaborative Action Plan
  • On-Demand Support: Sales, Marketing and Business Development
  • Private Phone or Video Coaching Calls

Wanted: Production Wrangler

  • Managed Vendor Matches
  • Outsourced Project Management
  • Reduced Risk & Improved Outcomes
  • Near-Shore or US-Based Options

Wanted: Matchmaking

  • Specialized Agencies, Boutique Consultants, & Diamond-in-the-Rough Resources
  • Vetted and Vouched-For Relationships
  • Reduced Risk
  • Streamlined Search
  • Seller Commission Model or Buyer's Agent

Tales From The Trail

Tales From The Trail


Scars are Cowboy Tattoos with Better Stories

We’ve spent many memorable years working dusk till dawn in advertising, marketing and technology, spanning nearly every category. Whether it's strategy, creative services, app development or digital marketing, our breadth and depth of experience says we may have walked a few miles in your boots. Take a look at where we’ve been. Join us on the trail ahead.

Client Logos

Agency Insights

Wisdom of  a Beard

Don't Squat with Your Spurs on

by Robby Berthume

Are You Advertising Your Ad Agency?

Dec 22, 2017

Are You Advertising Your Ad Agency?

for Forbes...
You may have heard the old saying, "The cobbler's children are always the worst shod." It's challenging to do what we say as marketers, but practicing what we preach is crucial to growing our own shops. CEO Robby Berthume shares advice for busy agency principals.

Read More

Podcast: The New MORE

Sep 27, 2017

Podcast: The New MORE

More and Kayson co-founder, Amber Anderson hosts Bull & Beard CEO, Robby Berthume on this week's episode of The New More Podcast. Listen in as they chat about Robby's unconventional route to entrepreneurship, homeschooling and how he's lived his life outside the box.

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Charging the Agency Frontier w/ David Baldwin

Sep 15, 2017

Charging the Agency Frontier w/ David Baldwin

On this episode of Charging the Agency Frontier, Robby Berthume interviews David Baldwin, founder and lead guitar at Baldwin&. We talk about his backstory, his brewery and his upcoming book, "The Belief Economy."

Read More


Let's Ride

305 W. 4th Street, Suite 2-B
Winston-Salem, NC 27101

Privacy Policy

Bull & Beard, LLC respects your privacy and we are committed to acting responsibly to protect your privacy when using our website. We will not collect any personal information about you unless you choose to provide us with such information (in the form of an inquiry through our web form, by emailing us, by calling us, etc.). If you do provide us with personal information, however, your information may be used internally by us to initiate contact. In the event that we cannot service your project, or have a partner in mind for your project, we may also share your information with or refer you to our exclusive network of third party vendors and freelancers. We may receive a commission for such referral. However, Client is not obligated in any manner to enter into a contract with any such third party. Upon providing Client information, such third parties may contact Client directly, or we may help broker a contract between Client and a third party. As a broker, we will not have any authority to bind Client or such third party. Client and such third party will only have the power and authority to offer or accept any contract terms. We will not be acting as anyone’s agent, and our role will be to only facilitate discussion and negotiation of contract terms between Client and such third parties. Should Client enter into a contract with a third party, all services will come solely from the third party, and not from Bull & Beard, unless otherwise stipulated in a formal agreement. Alternatively, should we choose to service Client’s project and should Client choose to hire us, we may share Client’s information with certain third parties in the course of providing services (such as domain name registration, analytics, web hosting, etc.).

As with most Web servers on the Internet, certain information is automatically collected and recorded. This includes, but is not limited to: Client’s IP address (and hostname if available), the date and time Client accessed our website and the type of browser and operating system Client uses. These are stored in a "log" file, which are private and the contents of which will not be released to a third party without Client’s explicit consent. We also use cookies that are inserted by Google to provide conversion tracking.

If you have any questions about our privacy policy, please e-mail info@bullandbeard.com and we’ll be happy to discuss.